We are the market leaders for premium riding gear available under the same roof in any DSG sales outlet, for discerning buyers looking for premium safety gear who can try on and select from a wide range of Alpinestars. Alpinestars needs little introduction, being the largest selling biking gear brand worldwide, worn by top MotoGP riders. Superbike owners, professional riders and racers the world over turn to Alpinestars as their choice of riding gear. DSG has from the start, and at all points in time maintained a wide inventory of Alpinestars riding gear, in various sizes.

DSG recently sponsored riding gear for Suzuki’s one-make racing championship, the Suzuki Gixxer Cup, apart from some of the riding gear used by CS Santosh, the first and only ever Indian to have attempted and successfully finished the world’s toughest rally, the Dakar. They have also in the past been associated with the India Superbike Festival, ISF.

Thanks to supporting extended by so many bikers all across India, it’s been an exciting, eventful decade of growth at DSG, with plenty to come in years ahead!

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